Univision’s “Sábado Gigante” (Giant Saturday) is the exclusive platform for the launch of an automotive brand with the unveiling of the 2009 Ford F-150 to the Hispanic community. Ford is leveraging ...
Latinos across the U.S. were transported back to their childhoods this weekend while watching “Saturday Night Live”’s spoof of the beloved “Sábado Gigante.” The iconic Spanish-language variety show, ...
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