Also known as purple sweet potatoes or purple yams, ube is a mildly sweet and starchy tuber native to Southeast Asia. It's a ...

You see the sign in front of a basket of vaguely purple tubers at your local farmers market and you think, “Really?” But six or seven years ago when Bryan Hager of Crager Hager Farm in Bremen saw ...

The vibrant Southeast Asian tuber is quickly gaining popularity around the world.

This story was first published on June 24, 2021. With its eye-catching color and sweet-but-subtle flavor, ube has been on dessert menus everywhere over the past few years. A staple in Filipino cooking ...

You may have seen ube, also known as purple yam or purple sweet potato, popping up on trendy food blogs and on Instagram. But this trending tuber has deep roots in the Philippines, where it’s a key ...

Start your day with a vibrant punch of purple! These delicious rice cake bites are packed with nutrients and made with just a ...

Have you noticed the gorgeous, violet-hued desserts popping up on Instagram and Pinterest lately? The star ingredient is ube (pronounced OO-BAE), a purple yam that can be mashed or pureed and ...

With its eye-catching color and sweet-but-subtle flavor, ube has been on dessert menus everywhere over the past few years. A staple in Filipino cooking for generations, ube became Instagram-famous ...