Xumo Enterprise has announced that Cox Communications is integrating 20 free ad-supported TV (FAST) channels from Xumo into its linear guide at no additional cost. Xumo Enterprise is the ...
“Buyers no longer need to patch together media plans,” said James Rooke, Comcast’s president of advertising, in a statement, of the cross-channel solution. The solution also attempts to address a ...
All media companies are exploring new ways to maximize the value of their live and on-demand content. In a complex landscape where broadcasters, sports, entertainment and technology players compete ...
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