Italian brain rot is a niche form of memes that went viral in January 2025. Photo by Michele Bitetto/Unsplash If we’re lucky in the Opinion section, we work through our beliefs completely and support ...

The birthday boy was turning 7, and the party had everything you might expect: balloons. A bounce house. And lots and lots of brainrot. How do I know this? Because as a mom of four, it's become my job ...

I have to admit that when my 10-year-old daughter first told me that the kids in her class have gotten into Italian brainrot, I showed no curiosity whatsoever. I knew from the name that it was likely ...

In a Japanese shop selling pocket-money trinkets, there is a rack of toys, stickers and keyrings based on a global crew of AI-generated characters that almost every child knows about — and very few ...

There’s a new TikTok trend blowing up called “Italian Brainrot” – and it’s exactly what it sounds like. Picture overcooked pasta, dramatic hand gestures, and more. It’s all about turning goofy Italian ...

Roblox’s Steal a Brainrot, based on “Italian Brainrot” memes, has become a breakout hit—the Roblox/Fortnite game recently hit almost 24 million players in a single day. Roblox is the gaming hub of ...

Better Italian Brainrot is a Roblox experience about choosing between two teams and defending your choice in battle. In this game, you start by looking at the images on either side of the arena, ...

John Mayer just introduced Conan O’Brien to the chaotic world of Italian brainrot memes, and the internet can't get enough. It started with a simple question from Mayer: "Are you familiar with the ...

Freelance journalist and broadcaster, writing about music and the arts. You may have seen the term bandied about, you may even have heard one of the mind-numbing (yet infuriatingly catchy) songs, and ...

Italian Brainrot Challenge is a Roblox experience that immerses you in the surreal world of the Italian brainrot memes that have recently taken over the internet. You must navigate through a series of ...