Google announced two new features in Google Analytics updates that aid how users manage the administration of reports. It issued a redesign of the administration page and an email scheduler update.

"Pageviews" in Google Analytics refers to the number of times Internet users have viewed a particular Web page. You may run a site that relies on this data. Whether you are a blogger or the manager of ...

Event-based tracking. Event-based tracking with Google Analytics 4 reveals user behavior across websites and apps, providing better insights into customer journeys. Conversion and engagement. Key ...

Stay up to date with the latest news, tips, and insights about Google Analytics on Search Engine Land, including strategies to optimize your use of Google Analytics 4 (GA4), which replaced Universal ...

Google Analytics is an incredibly valuable tool for businesses of all sizes. However, because of the complicated terms and metrics involved, it can be challenging to understand. This guide will ...

When you operate a website, it's important to determine not just how much traffic your website receives but which sites refer traffic to yours. Online services, such as Google Analytics, provide ...

Analytics help you find out what brings visitors to your small business website. With that information, you can better design your site to give visitors what they are looking for--and turn them into ...

Bernard May is the CEO of National Positions, a 5-time Inc. 500 company, award-winning marketing agency and Google Premier Partner. Let me tell you a story about the time my team ran groundbreaking ...

Google has released a new Chrome extension for in-page analytics. Daniel Waisberg of Google announced it on his blog and it is simply a quick way to see the in-page analytics of your web pages with ...