Opinions expressed by Entrepreneur contributors are their own. Google Analytics can do wonders for your business. If you have a website for your business and it’s not synced with Google Analytics, you ...

Google is introducing a migration tool that allows existing goals in Universal Analytics to be imported into Google Analytics 4. Google made a splash with its announcement of a sunsetting Universal ...

Google has rolled out an import tool for migrating your goals from Universal Analytics 3 to Google Analytics 4 for conversion tracking purposes. The goals migration tool allows you to quickly recreate ...

Google is now rolling out a conversion migration tool for you to important your existing goals from Universal Analytics to Google Analytics 4. You can access this under your GA4 settings screen, in ...

Our fith annual State of SEO Report is here! It’s packed with valuable insights. Uncover the top factors currently affecting SEO, and what this means for your strategy. Join Pat Reinhart, VP of ...

How to Set Up and Use Google Analytics 4 with Google Sites Your email has been sent When you connect Google Analytics 4 to a Google Site, you obtain a steady stream of information about how visitors ...

Google Analytics 4 offers a robust, event-based approach to tracking website activity. However, the deprecation of Universal Analytics has forced many marketers to relearn their favorite analytics ...

Marketing and SEO specialists place great importance on Google Analytics data because it is thanks to this information that user behavior can be analyzed very accurately. In this guide, we'll see how ...

WordPress is one of the most popular platforms among legal marketers. WordPress websites tend to be easier to create, simple to maintain, and provide a great user experience for visitors. However, in ...

Sean Kim is the creator of The Growth List, helping you create a business around your lifestyle. This post originally appeared on AccelBlog. Many of you have probably heard of Google Analytics already ...

On March 16th, 2022, Google Analytics shocked the marketing industry by announcing that Universal Analytics would stop processing hits in July 2023. This didn’t go over so well. Some marketers are ...

Adding a certification can enrich your knowledge and boost career potential. What you need to know to pass the Google Analytics IQ certification. Many marketing professionals are getting ...