More women are taking up golf, a sport historically dominated by men, than ever before. Even still, there remains a glaring lack of investment in these players, particularly in terms of their apparel, ...

“GOLF IS the most fun you can have without taking your clothes off.” So said eight-time PGA champion Chi-Chi Rodríguez—and he didn’t know the half of it. Lately, clothes themselves are introducing ...

Golf influencer Tisha Alyn has gone all in on her career as a media personality in a sport that is just as competitive on the course as it is off of it. Alyn’s brand is called ALYN, pronounced "all in ...

TravisMathew launched its women’s golf apparel line in 2022. Since then, it has expanded its offerings to include both golf and everyday lifestyle pieces for men and women.Continuing that growth, the ...

While often overlooked as frivolous (and even with a smirk “feminine”), fashion is a powerful tool. With one well-cut blazer or high-waisted trouser, you can stand taller, look the part and move with ...

LitFit Golf Apparel will exhibit at the 2025 PGA Show scheduled for Jan. 21-24 at the Orange County Convention Center in Orlando, Fla. LitFit Golf Apparel will be presenting its female golf one piece ...

When Emily Farrell was growing up in Minnesota, golf was just a bike ride away, every day. Farrell would cross the street, park her bike, grab her clubs and spend hours at Somerset Country Club. She ...

When choosing an outfit for a summer round (or you guys looking for the perfect gift for the lady golfer in your life), it’s tempting to put the act of actually playing golf on the back burner. We get ...

Blair O’Neal knows a thing or two about being ahead of the curve. The former professional golfer and winner of season 14 of the Golf Channel’s reality competition Big Break didn’t just make a name for ...

At this summer’s Fifa World Cup, Nike will unveil its Aero-FIT technology. Golf, and Rory McIlroy, will see the innovation ...