Our favorite perfume launches of the year, from Gucci's The Alchemist to a limited-edition monogrammed Louis Vuitton eLVes bottle.

There are established designer houses revisiting their icons—YSL Libre has been remixed with a burst of raspberry—and niche ...

Smell like a fresh bouquet all year long.

Notes of nuts, milk, and more: Here's what will go viral this year.

The fragrance world truly feels limitless. From body lotion and perfume to candles and aromatherapy, scent is powerful and there is so much you can do with it. The latest major fragrance trend? Solid ...

Best-selling perfume brands such as Jimmy Choo, Coach and Guess drove Interparfums’ sales in 2025, while the recent addition ...

Add Yahoo as a preferred source to see more of our stories on Google. Not sure where to start? Don't sweat: our editors smell-tested Phlur's entire scent collection. After many spritzes, these are the ...

Meet the lesser-known perfumers bringing something a little more sophisticated to your fragrance wardrobe, from Jouissance to ...

This season, Shanghai Fashion Week (SHFW) welcomed a new addition to its lineup of showrooms—an independently run perfume trade show called Notes Shanghai. In her welcome speech, the secretary-general ...

We may earn commission from links on this page, but we only recommend products we love. Promise. Now, if you want to understand all the NOYZ hype and smell freaking amazing, team Cosmo reviewed all of ...

Apparently, Rihanna loves it.