Advertising is a crucial component of any business because it builds awareness of the business and its services. Making an effective advertising poster can not only boost your brand awareness in the ...

Poster Orientation describes how the poster will be displayed, and there are two options: Portrait and Landscape. Check for poster orientation requirements in poster session guidelines before ...

New research from Clear Channel uncovers the optimal creative elements for producing out of home posters to efficiently take advantage of audience’s attention. As people’s exposure to advertising has ...

Even in ancient times, merchants listed their goods on stone plaques to attract customers. Centuries later, the first advertising posters were unveiled, as a new ...

A show of commercial Art Deco posters opens later this month in Manhattan. By Eve M. Kahn This article is part of our Design special section about new interpretations of antique design styles. Between ...

Last week, NPR’s "All Things Considered" covered an unusual topic: Scientific conference posters. For the first time in decades, scientists are rethinking the traditional design of the posters they ...

Continuing our Art Deco Centenary series we profile graphic designer and artist Adolphe Jean-Marie Mouron, who under the pseudonym Cassandre created posters that thrust the style into everyday life.